Does your business have trouble growing beyond your existing customer base? Do potential clients/investors even know you exist? If they do, do they trust you? Do they understand the value you offer? Or do many not understand or even fight against your product/service?
Worse, does your inferior competition get a lot of media coverage? Are they growing faster than you? Are they getting investment dollars to grow? Are they taking market share and in some cases even taking your clients/customers?
It’s likely that not enough people know you and even fewer people actually trust you, your company, or your product/service. If you don’t have an excellent public image, you’re losing money and need to improve your reputation. But it’s tough, no doubt. With endless amounts of marketing messages bombarding people every week, they’re forced to judge by reputation. And they do it ruthlessly.
The reality is most businesses aren’t getting noticed by the right customers or investors. They’re not positioned as reputable authorities and don’t have the credibility to be believed. They’re hurting from a lack of public understanding and may even have significant opposition from critics. These businesses are not reaching their sales or funding goals and need to turn things around. And they need to do it quickly before the board or early investors take punitive action.
We can help.