Average of 750 media appearances monthly in premier financial publications (print + online)
Average of 25 TV appearances monthly on CNBC, Bloomberg Television, Fox Business, BNN, CNBC Europe & Asia
TV viewers more than 250,000 a day
Print circulation more than 10 million a day
To raise Sterne Agee’s visibility and credibility with clients, stakeholders and the investment community at large – institutional and retail.
Leveraged relationships with producers to continually place analysts and strategists on financial TV and radio.
Monitored financial news trends to develop pitch angles.
Utilized analysts’ research notes to obtain media.
Arranged media tours and meet and greets.
Financial TV (CNBC, FBN, Bloomberg) 243 times, or about once a day.
The Wall Street Journal – 246 times, or about once a day.
Top tier print and digital media – Financial Times, Barron’s, Bloomberg, New York Times, Reuters, Fortune, Forbes, MarketWatch, Investment News, Money, TheStreet, Business Insider – 8,600 times, or about 35 a day.